Marketing Analyst Jobs in Glen Allen, VA
A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.
The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.
Company: Marsh McLennan Agency Description: WORK LOCATION The employee can be housed in an office within the following cities and states: Richmond, VA Virginia Beach, VA Charlottesville, VA...
- Richmond, VA (6 miles from Glen Allen, VA)
- 3 days ago
- Richmond, VA (6 miles from Glen Allen, VA)
- 3 days ago
Job Posting Start Date 06-06-2025 Job Posting End Date Anord Mardix, a Flex company, is a global leader in critical power solutions. With facilities around the globe, Anord Mardix leads in...
- Henrico, VA (13 miles from Glen Allen, VA)
- 9 days ago
- Henrico, VA (13 miles from Glen Allen, VA)
- 9 days ago
Job Posting Start Date 06-06-2025 Job Posting End Date Anord Mardix, a Flex company, is a global leader in critical power solutions. With facilities around the globe, Anord Mardix leads in...
Principal Data Analyst-Marketing and Servicing Communications
- Richmond, VA (6 miles from Glen Allen, VA)
- 12 days ago
- Richmond, VA (6 miles from Glen Allen, VA)
- 12 days ago
Principal Data Analyst-Marketing and Servicing Communications At Capital One, data is at the center of everything we do. When we launched as a startup we disrupted the credit card industry by...
Principal Associate - Upmarket Marketing Strategist
- Richmond, VA (6 miles from Glen Allen, VA)
- 23 days ago
- Richmond, VA (6 miles from Glen Allen, VA)
- 23 days ago
Principal Associate - Upmarket Marketing Strategist We're looking for an experienced Marketing Strategist to drive acquisition and customer marketing for our premium product portfolio from brand...
Manager, Cafe Integrated Marketing Strategist Retail Bank
- Richmond, VA (6 miles from Glen Allen, VA)
- 24 days ago
- Richmond, VA (6 miles from Glen Allen, VA)
- 24 days ago
This role will develop marketing strategies for Cafe campaigns that are rooted in consumer insights, business priorities and seasonal context and come to life in channels both within and outside of...
Principal Associate, Commercial Bank Marketing Strategist
- Richmond, VA (6 miles from Glen Allen, VA)
- 25 days ago
- Richmond, VA (6 miles from Glen Allen, VA)
- 25 days ago
The role will flex muscles of traditional business to business (B2B) marketing strategy, digital channels, and some 1:1 marketing tactics (i.e., events, collateral)....
Senior Associate, Marketing Strategist - Premium / Upmarket
- Richmond, VA (6 miles from Glen Allen, VA)
- 30+ days ago
- Richmond, VA (6 miles from Glen Allen, VA)
- 30+ days ago
Senior Associate, Marketing Strategist - Premium / Upmarket We're looking for an experienced Marketing Strategist to drive direct response marketing for our premium product portfolio from brand...
- Richmond, VA (6 miles from Glen Allen, VA)
- 45+ days ago
- Richmond, VA (6 miles from Glen Allen, VA)
- 45+ days ago
Develop an integration strategy for social analytics, content site analytics, and social listening insights between multiple teams as the team expands its data ecosystems Lead project check-in...
Demographic Data for Glen Allen, VA
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Salary for Marketing Analyst Jobs in Glen Allen, VA
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Marketing Analysts in Glen Allen, VA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Analyst position
- Accounting
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Marketing Strategies
- Marketing Campaigns
- Google Tag Manager
- Account-Based Marketing
- Oracle Eloqua
- Keyword Research
- Marketing Automation
- Paid Search
- Campaign Planning
- Google Ads
- Field Marketing
- Marketing Analytics
- Web Analytics
- Marketing Operations
- Segmentation
- Pricing Strategies
- A/B Testing
- Strategic Marketing
- Market Planning
- Digital Marketing
- Search Engine Optimization
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Data Visualization
- Business Intelligence
- Acquisitions
- Tableau
- Microsoft Power BI
- Strategy Development
- Data Analytics
- Finance
- Decision Making
- SQL
- Analytical Skills
- Implementation
- Retail
- Driving
- Negotiation
- Presentation
- Verbal Communication
- Data Analysis
- Events
- Collaboration
- Flexibility
- Bachelor's Degree
- Reporting
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Teamwork
- Organization
- Scheduling
- Leadership
- Communication Skills
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Here are some other career titles that require similar skills
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