Marketing Analyst Jobs in Maryland
A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.
The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.
Cognizant is a large IT Consulting firm that leverages modern technologies to transform a variety of business operations. We are seeking a highly skilled and experienced **Senior Business...
Remote WorkA client of Insight Global is looking for a Federal IT Pricing Analyst to join their proposal team. As the primary point of contact for pricing efforts in cost/price proposals, you will...
Meta is seeking an experienced data center and AI market research analyst to support our industry intelligence efforts within our Infrastructure organization. You will support a cross-functional...
Hybrid, 2 days a week. Summary: A marketing firm with over 40 years of success, specializing in radio, print, broadcast, digital and branding. Serving a variety of industries, including retail,...
Overview Why We Need Your Talents: The Database Marketing Analyst is responsible for the successful execution of Marketing Campaigns, including but not limited to: campaign build, list generation, program...
Senior Pricing Analyst - REMOTE ANSYS United States, Maryland, Beltsville 9000 Virginia Manor Road (Show on map) Jun 03, 2025 Requisition #:16763 Our Mission: Powering Innovation That Drives Human...
Remote WorkSenior Pricing Analyst (Actuarial) - Specialty Lines
- Clarksburg, MD
- 30+ days ago
- Clarksburg, MD
- 30+ days ago
At GEICO, we offer a rewarding career where your ambitions are met with endless possibilities. Every day we honor our iconic brand by offering quality coverage to millions of customers and being...
At Music & Arts (part of Guitar Center), the Analytics Team is deploying data products to inform and empower the company with insight s that drive customer success and business value. We are...
Lead Data Analyst, Marketing WHO ARE WE? Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading...
RELOCATION ASSISTANCE: No relocation assistance availableCLEARANCE TYPE: SecretTRAVEL: Yes, 10% of the Time Description At Northrop Grumman, our employees have incredible opportunities to work on...
Pricing Analyst Job at in Glen Burnie, MD Position: Pricing Analyst Company: Job Location(s): Glen Burnie, MD Start Date: ASAP Special NotesInstructions: For immediate consideration, please...
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Salary for Marketing Analyst Jobs in Maryland
Highest Education Level
Marketing Analysts in Maryland offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Analyst position
- Modeling
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Microsoft Power BI
- Marketing Strategies
- Marketing Campaigns
- Keyword Research
- Database Marketing
- Product Marketing
- Paid Search
- Web Analytics
- Field Marketing
- Google Ads
- Marketing Operations
- Marketing Analytics
- Segmentation
- Adobe Analytics
- Pricing Strategies
- Brand Marketing
- Creative Design
- A/B Testing
- Strategic Marketing
- Digital Media
- Market Planning
- Search Engine Optimization
- Digital Marketing
- Direct Marketing
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Data Visualization
- Acquisitions
- Business Intelligence
- Tableau
- Strategy Development
- Data Analytics
- Decision Making
- Finance
- SQL
- Implementation
- Analytical Skills
- Retail
- Prioritizing
- Negotiation
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Flexibility
- Reporting
- Bachelor's Degree
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Problem Solving
- Sales
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Leadership
- Communication Skills
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