Marketing Analyst Jobs in Overland Park, KS
A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.
The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.
- Kansas City, MO (21 miles from Overland Park, KS)
- 12 days ago
- Kansas City, MO (21 miles from Overland Park, KS)
- 12 days ago
Responsible for developing and executing the marketing and communications plan for targeted product lines, services or entities. Candidates should be well versed in developing astute data driven...
- Olathe, KS (10 miles from Overland Park, KS)
- 20 days ago
- Olathe, KS (10 miles from Overland Park, KS)
- 20 days ago
Cargills size and scale allows us to make a positive impact in the world. Our purpose is to nourish the world in a safe, responsible and sustainable way. Cargill is a family company providing...
- Kansas City, MO (21 miles from Overland Park, KS)
- 23 days ago
- Kansas City, MO (21 miles from Overland Park, KS)
- 23 days ago
American Century Investments is a leading global asset manager with over 65 years of experience helping a broad base of clients achieve their financial goals. Our expertise spans global equities...
- Lenexa, KS (8 miles from Overland Park, KS)
- 30+ days ago
- Lenexa, KS (8 miles from Overland Park, KS)
- 30+ days ago
Here are the abilities we seek out: Create, execute, and manage digital marketing strategies to drive traffic and conversions on websites and landing pages Test and improve performance to best suit...
Remote WorkManage creative and development for demand generation programs, email marketing, social and webinar campaigns, and work with the events team to manage currently planned events and identify new potential...
Demographic Data for Overland Park, KS
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Salary for Marketing Analyst Jobs in Overland Park, KS
Highest Education Level
Marketing Analysts in Overland Park, KS offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Analyst position
- Accounting
- Cost Accounting
- Pricing Analysis
- Marketing Strategies
- Marketing Campaigns
- Oracle Eloqua
- Google Tag Manager
- Marketing Automation
- Paid Search
- Google Ads
- Marketing Analytics
- Adobe Analytics
- Web Analytics
- Customer Acquisition
- Proposal Development
- Segmentation
- Pricing Strategies
- A/B Testing
- Strategic Marketing
- Press Releases
- Email Marketing
- Market Planning
- Digital Marketing
- ROI Analysis
- Direct Marketing
- Search Engine Optimization
- Google Analytics
- Search Engine Marketing
- Market Research
- Media
- Data Visualization
- Proposals
- Business Intelligence
- Acquisitions
- Data Analytics
- Microsoft Power BI
- Strategy Development
- Tableau
- Engineering
- Finance
- Analytical Skills
- SQL
- Implementation
- Decision Making
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Interpersonal Skills
- Bachelor's Degree
- Reporting
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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