Director of Marketing Jobs in West Lafayette, IN
A Director of Marketing typically oversees all marketing operations of an organization and develops a functional marketing strategy. They are responsible for planning, developing, implementing, and monitoring a company's overall business marketing strategy. Some of the key tasks may include demographic research, identifying target audiences, setting budget allocations, analyzing market trends, and determining product demand. They are also responsible for the development and management of the marketing department's budget and for driving growth in the company through new customer acquisition, customer retention, and growth programs.
Essential skills required for a Director of Marketing include excellent leadership abilities, analytical thinking, creativity, and well-developed interpersonal skills. A deep understanding of marketing principles, modern marketing tools and techniques, and a strategic mindset are crucial. Certifications and proficiency in Digital Marketing, SEO, Content Marketing, Google Analytics, and Social Media Advertising are highly valuable. Prior to becoming a Director of Marketing, individuals might have roles as Marketing Managers, Brand Managers, or Product Managers.
- Lafayette, IN (5 miles from West Lafayette, IN)
- 2 days ago
- Lafayette, IN (5 miles from West Lafayette, IN)
- 2 days ago
VP of Marketing - Indiana Our independently owned manufacturing client, located in Lafayette, IN is actively seeking a VP of Marketing. The VP of Marketing will play a key role in creating...
Assistant Director of Marketing - Digital Content and Advertising
- West Lafayette, IN
- 7 days ago
- West Lafayette, IN
- 7 days ago
Req Id: 36648 Job Title: Assistant Director of Marketing - Digital Content and Advertising City: WEST LAFAYETTE Job Description: Job Summary The Assistant Director of Marketing - Digital Content/Advertising...
Assistant Director of Marketing - Digital Content and Advertising
- West Lafayette, IN
- 9 days ago
- West Lafayette, IN
- 9 days ago
The selected candidate will report to the Associate Athletic Director for Marketing and Fan Experience....
Assistant Director - Marketing and Fan Experience
- West Lafayette, IN
- 9 days ago
- West Lafayette, IN
- 9 days ago
Req Id: 36645 Job Title: Assistant Director - Marketing and Fan Experience City: WEST LAFAYETTE Job Description: Job Summary The Assistant Director of Marketing & Fan Experience serves as the primary...
- Lafayette, IN (5 miles from West Lafayette, IN)
- 23 days ago
- Lafayette, IN (5 miles from West Lafayette, IN)
- 23 days ago
Keywords: Marketing, VP of Marketing, Marketing VP, Marketing Director, Director of Marketing, Marketing Chief Officer, Chief Marketing Strategist, Marketing Specialist, Click here to apply online...
Position Overview Join the Follett Team where employees are valued, respected, and offered career paths throughout its many campus locations. Follett Higher Education is a leading educational...
Demographic Data for West Lafayette, IN
Moving to West Lafayette, IN? Find some basic demographic data about West Lafayette, IN below.
Director of Marketing Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Director of Marketing Jobs in West Lafayette, IN
Highest Education Level
Director of Marketings in West Lafayette, IN offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Content Marketing
- Consumer Marketing
- Multi-Channel Marketing
- Product Positioning
- Demand Generation
- Marketing Automation
- B2B Marketing
- Go-to-Market Strategy
- Product Marketing
- Integrated Marketing
- Marketing Operations
- Marketing Analytics
- Customer Insight
- Brand Identity
- Segmentation
- Global Marketing
- Brand Marketing
- Brand Awareness
- Go To Market
- Brand Strategy
- Media Relations
- Strategic Marketing
- Corporate Communications
- Email Marketing
- Market Planning
- Digital Marketing
- ROI Analysis
- Search Engine Optimization
- Storytelling
- Google Analytics
- Search Engine Marketing
- Brand Management
- Content Development
- HubSpot
- Branding
- Media
- Public Relations
- Strategy Development
- Customer Relationship Management
- Implementation
- Decision Making
- Verbal Communication
- Driving
- Strategic Planning
- Presentation
- Events
- Collaboration
- Mentoring
- Employee Development
- Bachelor's Degree
- Reporting
- Coaching
- Budgets
- Sales
- Project Management
- Problem Solving
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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Here are some other career titles that require similar skills
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