Marketing Specialist

[1] conduct quantitative and qualitative market research projects for concept development & screening, marketing, in order to generate, focus, create and implement appropriate strategies and response about our products, such as, specialty beauty products - more specifically, (1) by various survey method, collect data about the specification and feature of our product that the customers want and do not want, (2) by analytical and statistical method, analyze the data, and (3) produce reports reflecting the customer's need;
[2]design and implement innovative marketing strategies such as Consumer Satisfaction Measurement (CSM) projects to develop concrete recommendation that optimize satisfaction and loyalty on different channel customers;
[3] provide analysis and information for the beauty products industry to a senior management by collecting data and compiling information from new and existing customers;
[4] utilize statistical and graphical analysis to obtain reliable data analysis and results utilizing Microsoft Excel, SPSS, and Multivariate Statistical methods;
examine, analyze, and interpret statistical data to forecast market trends and communicate that information by collecting data on customers requirements, study market factors such as ethnic group, age, sex, educational background and
origin;
[5] track trends of the beauty products industry by participating seminar, national forum, or exhibition;
[6] review and analyze previous marketing policies in order to initiate new strategies to increase number of royal customers and retaining existing customers; and
[7] monitor current marketing performance and study marketing strategies to determine their effectiveness and make recommendations to improve current marketing strategies.

Must have at least Bachelor's degree in Marketing, Communication or related field.

Send ltt/res to: HR, IVY Enterprises, Inc., 25 Harbor Park Dr., Port Washington, NY 11050 Contact Name: Type: Company: