Digital Marketing Manager

Concord Hospitality is hiring a Digital Marketing Manager to lead the execution of digital channel strategies that drive direct bookings, strengthen brand presence, and grow market share. This role will ensure compliance and performance across websites, OTAs, CROs, and GDS platforms while optimizing content and supporting digital initiatives across a portfolio of hotel properties. The ideal candidate is detail-oriented, collaborative, and passionate about innovative digital solutions in the hospitality space. As a Concord Leader you will be responsible to: Inspire greatness in your team. Encourage and support team members to reach their full potential. Create a work environment that is a Great Place to Work for all. Lead with integrity, transparency, respect, and professionalism. Care for your team and their families. Key Responsibilities Support the strategy and execution of Concord's digital marketing plans. Provide best-in-class service to internal partners and external customers at all times. Oversee SEO efforts including keyword analysis, title/meta tag optimization, content updates, and monthly performance reporting. Review and maintain hotel websites, corporate pages, and stand-alone sites to ensure content aligns with brand standards and policies. Coordinate digital media assets and ensure optimal presentation across platforms. Implement digital marketing initiatives as directed by the Sr. Director of Digital Marketing. Assist in digital marketing training and awareness programs for hotel teams. Represent Concord and its hotels professionally in all communications and engagements. Travel to hotel locations as needed (approx. 10% travel expected). Qualifications 2-5 years of experience in digital marketing, preferably within the hospitality industry with a hotel management company, agency or major brand. Familiarity with brand tools and CMS platforms (e.g., Marriott, Hilton, Hyatt systems a plus). Strong understanding of SEO, content strategy, and digital distribution channels (OTA, GDS, CRO, WEB) - paid media management. Strong reporting and analytics skills and AI aptitude. Excellent communication and project management skills. Ability to travel as needed and manage multiple projects across various stakeholders. Bachelor's degree in Marketing, Communications, Hospitality, or related field preferred Benefits Competitive wages Medical, dental, and vision insurance Life insurance and short/long-term disability options 401(k) with company match Tuition assistance Discounted room rates at Concord-managed hotels Training, development, and career advancement opportunities Why Join Concord? At Concord Hospitality, we invest in our associates through training and development at all levels. Our Associate First culture supports growth, balance, and diversity. Built on five cornerstones Quality, Integrity, Community, Profitability, and FUN! our associates proudly cheer: We Are Concord! We are an equal opportunity employer committed to diversity and inclusion and strive to be a Great Place to Work for All. Pay Range: $38.18 - $42.95 Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. Source: Hospitality Online