Product Manager - Transplant (Marketing

Job Information
Number
ICIMS-2026-9969
Job function
Marketing
Job type
Full-time
Location
Bedford - 180 Hartwell Road Bedford, Massachusetts 01730 United States
Country
United States
Shift
1st
About the Position

Introduction

Werfen
Werfen is a growing, family-owned, innovative company founded in 1966 in Barcelona, Spain. We are a worldwide leader in specialized diagnostics in the areas of Hemostasis, Acute Care Diagnostics, Transfusion, Autoimmunity, and Transplant. Through our Original Equipment Manufacturing (OEM) business line, we research, develop, and manufacture customized assays and biomaterials. We operate directly in 30 countries, and in more than 100 territories through distributors. Our Headquarters and Technology Centers are located in the US and Europe, and our workforce is more than 7,000 strong.
Our success comes from a specific focus in these rapidly evolving diagnostic areas, our commitment to customers, and our dedication to innovation and quality. We're passionate about providing healthcare professionals the most valuable and complete solutions to improve hospital efficiency and enhance patient care.

Overview

Position Summary:
Defines and implements market requirements for new products. Product management of a dedicated product line. Prepares marketing support program for a specific product, product line, or product area. Coordinates implementation with technical services and field sales organization. Provides Marketing assistance to field personnel and customers.

Responsibilities

Key Accountabilities:
Helps drive the commercial strategy for the transplant diagnostics portfolio, identifying market opportunities, shaping product positioning, and enabling sales success.
Partners closely with commercial teams to develop valuedriven messaging, competitive insights, and selling tools that accelerate adoption and revenue growth.
Analyzes market trends, customer needs, and performance metrics to optimize targeting and gotomarket execution.
Actively represents the portfolio at key industry conferences and trade shows to strengthen brand presence, gather customer insights, support commercial engagements, and identify emerging opportunities.
Key marketing interface with R&D, Operations and QA/RA
Prepares and coordinates marketing support programs. Contribute to planning and creation of advertising and promotional materials. Write technical bulletins and newsletters.
Keeps informed about developments in medical instrumentation/diagnostic industry as they apply to the company's future marketing plans
Provides sales technical training for sales staff. Works with field sales staff to develop training requirements and sales tools required to introduce new products and sales campaigns for all or part of product line. Makes presentations to... For full info follow application link.

Werfen is an Equal Employment Opportunity company, committed to selecting, promoting, and compensating individuals regardless of race, religion, sex, age, national origin, or qualifiable disability.