Associate Brand Manager- Orthopaedic Instruments

  • Stryker Corporation
  • Portage, Michigan
  • Full Time
Work Flexibility: Onsite

As an Associate Brand Manager within Strykers Orthopedic Instruments business and our newly formed OrthoTech division, you will own a highimpact, orthopedic disposables portfolio that plays a critical role in driving capital penetration, customer loyalty, and longterm growth.

This role offers the opportunity to step into true portfolio ownership shaping pricing strategy, commercial programs, and sales enablement for cutting accessories, ProCare services, and robotic/manual blades across hospital and Ambulatory Surgery Center (ASC) environments. Youll work at the intersection of sales, marketing, R&D, and operations, while gaining meaningful people leadership experience and visibility within one of Strykers most legacy businesses.

WHAT YOU WILL DO

  • Own downstream commercialization for the Orthopedic Disposables (ORDs) portfolio, including cutting accessories, ProCare services, robotic/manual blades, cement, and tourniquet cuffs
  • Develop and execute pricing strategies and commercial offenses to drive portfolio growth and counter thirdparty competitors
  • Partner closely with Sales to position disposables as premium, valuedriven solutions that accelerate capital adoption
  • Lead the development of sales education, messaging, and training materials to improve field confidence and consistency
  • Collaborate crossfunctionally with Upstream Marketing, R&D, MedEd, Sales Enablement, and MarCom to align product strategy and execution
  • Serve as the primary marketing interface for robotic blade solutions, coordinating closely with Mako and capital teams
  • Design and execute ASCspecific programs that differentiate Strykers disposable offerings
  • Manage and develop a Marketing Associate, providing coaching, prioritization, and performance feedback
  • Monitor portfolio performance, market dynamics, and field feedback to identify opportunities and risks
  • Take ownership of portfolio planning activities including annual marketing planning, forecasting support, and executive updates

WHAT YOU NEED

Required

  • Bachelors degree
  • 6+ years of professional experience in marketing, sales, or a related commercial function
  • Demonstrated experience owning or supporting product portfolios in a crossfunctional environment

Preferred

  • Medical device, healthcare, or regulated industry experience
  • Downstream marketing, product marketing, or commercial strategy experience
  • Pricing strategy or program development experience
  • Prior people leadership or strong informal leadership experience
  • Experience supporting ASC and hospital-based commercial strategies
Travel Percentage: 20%Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer M/F/Veteran/Disability.Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractors legal duty to furnish information.

Job ID: 517798214
Originally Posted on: 4/17/2026

Want to find more Marketing opportunities?

Check out the 33,869 verified Marketing jobs on iHireMarketing