Regional & National Marketing Manager for Scarlet & Gray Experiences

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Job Title: Regional & National Marketing Manager for Scarlet & Gray Experiences Department: Business Advancement | Administration and General Job Description The Regional & National Marketing Manager will assist the Regional & National Director of Sales with a new outbound marketing initiative dedicated to generating revenue producing business for Ohio State venues. This position develops, creates and implements a marketing plan and brand identity to grow awareness and demand in priority national and regional markets; manages content creation and storytelling initiatives that highlight the diversity, flexibility, and excellence of Ohio State's venues; ensures cohesive brand representation across all marketing materials and platforms; creates and manages collateral, digital assets, advertisements, and promotional pieces tailored to event planners, higher education networks, and national partners; cultivate strategic relationships with external partners such as destination marketing organization and alumni associations; works with the web development team to incorporate web site updates and social media strategies; use CRM and analytics tools to track performance and ROI, identify audience trends and market feedback; prepares and presents reports and proposals using verbal, written and graphic presentation materials; this position will require working some nights and weekends. Function: Sales and Customer Service Sub-Function: Corporate Business Development Career Band: Specialized Career Level: S2 Minimum Required Qualifications Bachelor's degree or equivalent experience. 2 years of relevant experience required. 2-4 years of relevant experience preferred. Additional Information: Location: Fawcett Center for Tomorrow (0284) Position Type: Regular Scheduled Hours: 40 Shift: Varying Shifts Final candidates are subject to successful completion of a background check. A drug screen or physical may be required during the post offer process. Thank you for your interest in positions at The Ohio State University and Wexner Medical Center. Once you have applied, the most updated information on the status of your application can be found by visiting the Candidate Home section of this site. Please view your submitted applications by logging in and reviewing your status. For answers to additional questions please review the frequently asked questions. The university is an equal opportunity employer, including veterans and disability. As required by Ohio Revised Code section 3345.016, Ohio State will: educate students by means of free, open and rigorous intellectual inquiry to seek the truth; equip students with the opportunity to develop intellectual skills to reach their own, informed conclusions; not require, favor, disfavor or prohibit speech or lawful assembly; create a community dedicated to an ethic of civil and free inquiry, which respects the autonomy of each member, supports individual capacities for growth and tolerates differences in opinion; treat all faculty, staff and students as individuals, hold them to equal standards and provide equality of opportunity with regard to race, ethnicity, religion, sex, sexual orientation, gender identity or gender expression. Each day, Buckeyes across the state and around the world make a lasting impact. The Ohio State University sets the stage for academic achievement and innovation. It's where friendships are forged, tradition is brought to life and a better global community is built. Our mission is as clear today as it was 150 years ago: to illuminate a pathway to education, research and health care that creates vibrant futures. Faculty and staff build the incomparable Buckeye spirit through collaboration, a strong sense of community and an unwavering commitment to excellence. Our strength comes from our ability to bring out the best in people and learn from Buckeyes of all backgrounds, passions and talents. Ohio State is a dynamic community where opportunity thrives and individuals transform themselves and their world. Positions are available in countless fields and specialties. Ohio State is a top-20 public university, and its Ohio State Wexner Medical Center is one of America's leading academic health centers. Eligible Ohio State employees receive comprehensive benefits packages, including medical, dental and vision insurance, tuition assistance for employees and their dependents, and state or alternative retirement options with competitive employer contributions. Become a Buckeye and contribute to an incredible legacy that serves to guide our future and shape a better tomorrow.