Horizons - Marketing & Event Coordinator

Position Summary

The Marketing & Events Coordinator is responsible for executing marketing efforts and managing day to day tasks associated with events and the overall administrative needs of the organization. This role ensures seamless coordination and effective communication across the organization, supporting the Executive Director, Operations Manager, and Program Manager in their respective duties. The Marketing & Events Coordinator plays a key role in enhancing efficiency and ensuring the successful execution of marketing and events, meetings, and additional organizational efforts.

Principal Duties & Responsibilities

1. Marketing Development and Execution

• Assist in developing and implementing the marketing strategy.
• Create and maintain marketing content (including emails, direct mail, annual impact report, social media, collateral, signage, and other special projects).
• Design and implement marketing campaigns for events and appeals.
• Coordinate with SHU's VP of Marketing and Communications and Associate Vice President of University Advancement & Strategic Initiative to ensure message aligns with strategic goals.

1. Internal Coordination and Communication

• Support Executive Director in establishing marketing strategies.
• Communicate campaign objectives and timelines to all stakeholders.
• Coordinate with vendors, designers, printers, and strategic partners.

1. Meeting Coordination

Scheduling & Organization:

• Schedule and organize regular staff meetings, board meetings, committee meetings, and special retreats.
• Prepare and distribute meeting agendas, materials, and documentation in advance.

Minutes & Follow-Up:

• Take detailed minutes during meetings and distribute them to relevant parties.
• Ensure timely follow-up on action items and tasks arising from meetings.

1. Internal Management

• Serve as the primary point of contact for internal communications, ensuring clear and consistent information flow within the organization.
• Manage Executive Director email correspondence and scheduling, phone inquiries, and other communication channels professionally and efficiently, as needed.

1. Event Planning & Execution

Event Coordination:

• Plan, coordinate, and execute organizational events such as fundraising events, workshops, community outreach activities, and board retreats.
• Coordinate with the Operations Manager around event logistics, including venue booking, catering, transportation, equipment setup, and coordination with vendors.

Event Support:

• Collaborate with staff and volunteers to ensure successful event outcomes.
• Handle on-site event coordination and troubleshooting as needed.

1. Additional Responsibilities

Special Projects:

• Undertake other duties as assigned by the Executive Director or other senior staff to support organizational goals.
• Other duties as assigned.

Knowledge, Skills, Abilities & Other Attributes

• Bachelor's degree in communications, Business Administration, or a related field.
• Proficiency in office software (e.g., Microsoft Office, Outlook, Google Workspace).
• Proficient with email campaign management tools (e.g., MailChimp).
• Proficient with social media tools (e.g., Canva, scheduling tools, etc.) for Instagram and Facebook.
• Familiarity with website development tools a plus (e.g., Word Press, Squarespace).
• Familiarity with communication platforms and project management software is a plus.
• Excellent written and verbal communication abilities.
• Strong interpersonal skills with the ability to interact effectively with diverse stakeholders.
• Exceptional organizational and time-management skills.
• Ability to multitask and handle multiple projects simultaneously.
• Strong attention to detail and accuracy in all tasks.
• Ability to anticipate needs, identify issues, and implement effective solutions.
• Positive attitude and collaborative work ethic.
• Ability to work independently and as part of a team.
• Flexibility to adapt to changing priorities and demands.

Unusual Working Conditions

May require occasional evenings and weekends.