Marketing Research Analyst Jobs

Job Title: Marketing Specialist - Retail Company: Transitions Location: Pinellas Park, FL Description: Are you interested in working for an innovative, successful and high-growth global company that recently received the Gallup Great Workplace Award - making it one of the most productive and engaged workplaces in the world?  If so, then we would like you to consider joining our team.Transitions Optical, provider of Transitions® prescription eyeglass lenses, is seeking a talented individual for a Marketing Specialist in our Tampa Bay area location ("Relocation Available"). You may recognize us from our TV commercials or our recent sponsorship of the PGA TOUR event, the Transitions Championship.  Or, from our recent partnership with Garmin and Slipstream cycling to sponsor the Garmin-Transitions ProCycling team.   JOB DESCRIPTION:A national consumer brand advertiser, Transitions Optical is looking for an innovative candidate with an entrepreneurial spirit.  Must haves for this position include a self-starting style, consumer marketing skills, an eagerness to learn and adapt, and at least four years marketing experience. This individual will be responsible for overseeing the marketing planning for the retail channel, through understanding the retailers' needs and collaborating with the marketing team to leverage current programs. But, it also allows the flexibility and autonomy to apply creative thinking and problem solving skills, coupled with the ability to directly influence the leadership team.  Primary responsibilities include: To establish strategic marketing plans for the major national and regional retail accounts in North America for TOI To work closely with the retail sales team in developing & executing strategies that will leverage TOI in national retail outlets Developing project briefs, timelines, processes, and materials necessary to support the programs for retail channel partners  Develop the marketing tools to meet the strategic objectives for the retail channel Support retail sales team preparing for, attending and participating in meetings with national/regional retail partners Communicating clear messaging, strategy and processes of marketing department to the retail sales team Participating in the strategic planning process for North America by representing the retail channel's point-of-view Driving, overseeing and implementing retail channel projects within budget, with timely delivery Measuring and reporting/communicating results of programs to marketing and sales departments Working with agencies and outside vendors to develop creative materials including point-of-sale, Website content, radio campaigns and event-related collateral to help achieve expected results Travel with the sales team to national retailers' corporate locations  REQUIREMENTS:BS in Marketing or related field 4+ years in a sales and/or marketing function Strong interpersonal and written communication skills  Strong verbal presentation skills Results driven and exercise a high degree of ownership and initiative Must be able to effectively and professionally represent the Transitions® lenses image to customers and suppliers, and demonstrate the ability to act independently Ability to influence change within the organization Must be able to work in a fast-paced environment Be financially astute, aware of budgets Able to travel up to 30% of the timeWe would like to thank candidates who submit their interest for this position. Due to the volume of resumes that we receive, only those candidates selected for interview will be contacted.  PLEASE, NO PHONE CALLS.Candidates who receive a job offer will be required to successfully pass a drug/intoxicant test and background check.Transitions Optical, Inc. offers an excellent compensation and benefits package and an opportunity to grow and develop your career in an environment that values employee ideas and diversity.

Job Title: Market Research Analyst - Technology Industry Company: Market Strategies International Location: Portland, OR Description: We are currently seeking an Analyst for our Technology Industry research team in Atlanta, GA or Portland, OR. Analysts are assigned to work in project teams with Research Managers and Client Managers to apply our solutions to the design of survey instruments for research projects.Analysts maintain data integrity, use a variety of analytic techniques to understand data and convey the findings to the project team.This position is responsible for ensuring that project deliverables address client objectives and accurately present findings in a clear, concise, and compelling manner. Responsibilities: Participate in study design meetings with project team and/or clients. Contribute ideas for research design and analytic approach to the client problem and write portions of proposals. Apply various Market Strategies methodologies to research projects. Draft questionnaires using Market Strategies' preferred questionnaire writing processes and formatting. Monitor the quality of the data and clean non qualified respondents using Market Strategies data cleaning methods. Perform specified data analysis using statistical programs like SPSS. Create graphical displays to convey the findings and insights. Write effective reports that include graphs, tables, summaries, and narratives. Qualifications: Must have a Bachelor degree in a related field. Advanced degree preferred. Must have 2 3 years experience in business, market analysis, or market research. Must demonstrate knowledge of basic statistics, research procedures, and survey methodology. Must have above average communication skills, both verbal and written. Must show strong organizational skills and attention to detail. Must be proficient in MS Office (Word, Excel and PowerPoint). Proficiency in data analysis packages (e.g. SPSS, SAS) required. Experience working with a Mac and Apple software a plus. AA/EEO EMPLOYER M/F/V/D

Job Title: MARKET RESEARCH ANALYST Company: Adecco Location: Boston, MA Description: Adecco is seeking a Market Research Analyst for a 6 month contract position within a premier financial services company located in Downtown Boston, MA. Market Research & Intelligence Analyst Responsibilities: Conduct research and gather information to identify and evaluate market/industry trends and assess competitive strategies, position, and comparative metrics. Conduct research and analysis of current, prospective clients and the competition to influence client's ability to win in the marketplace.Provide financial analysis and summary reporting to management. Support multiple initiatives of the Global Marketing organization. Conduct market research on a variety of topics relevant to client's institutional business. segments, including profiles of key competitors and developments in world capital markets.Regularly monitor the release of major industry research reports, summarizing their highlights and communicating them to business partners as appropriate. Maintain a collection of key business statistics and trends, as well as details of industry recognition, using internal web site as the vehicle to disseminate information to business partners across the company. Manage components of multiple projects related to client's involvement with industry surveys and awards, including internal survey administration communications, analysis of results and coordination of client's participation in events related to surveys and awards. Conduct ad hoc analyses as needed for marketing colleagues. Requirements: Bachelor's Degree in Finance or Marketing-concentration in business or communications preferred Strong analytical and presentation capabilities Proven ability to manage multiple projects while maintaining strong attention to detail Advanced Excel and PowerPoint skills Ability to work effectively as part of a team Proficiency with research tools (Factiva, LexisNexis, Bloomberg, etc.) preferredMust have 1-3 years of relevant experience Local candidates only, please. The Adecco Group is a Fortune Global 500 company and the global leader in HR services. Our group connects over 700,000 associates with our business clients each day through our 6,600 offices in over 70 countries and territories around the world. We offer employment opportunities at any stage in your professional career. Adecco Group offers benefits including Holiday, 401(k), Insurance Benefit Plans and Service/Anniversary Bonus opportunities. Adecco Group is an Equal Opportunity Employer. Visit www.adeccousa.com to learn more.To be considered for this opportunity, please fill out our online application at adeccousa.com or call Laura Sullivan at Register to View .

Job Title: Brand and Product Marketing Analyst Company: Unitrin, Inc Location: Jacksonville, FL Description: Job Description : Brand and Product Marketing Analyst Needed for Jacksonville Office! Apply online: https://www9.ultirecruit.com/UNI1042/jobboard/NewCandidateExt.aspx?__JobID=102 Position Summary: This position is responsible for developing agent and consumer insights (through primary and secondary research) to guide product innovation, brand strategy, agent programs and services, and other marketing initiatives to drive profitable growth and revenue. This individual is also responsible for measuring agent and policyholder Net Promoter Scores, the effectiveness of marketing campaigns, and satisfaction with our online systems and social media initiatives. Conduct market research and competitive analysis to understand current and future trends impacting the insurance industry overall, the distribution approaches, products, services and agent/policyholder needs. Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand. Understand competitive offerings and determine our key differentiators for success. Collaborates with products, services, underwriting, interactive marketing, distribution and sales to define new products and services for agents and policyholders. Measure, test and analyze campaign effectiveness including messaging, design, offer, pricing and timing against control groups to determine cost effective ways to manage campaigns and drive results. Analyze data to identify revenue opportunities and make recommendations. Identify new revenue opportunities by leveraging solutions across multiple market spaces. Prepare reports of findings, illustrating data graphically and translating complex findings into written documents for executive presentations, agent events and online tools. Qualifications: Bachelor's Degree in marketing, research, statistics, finance, or business. Minimum 5 years of marketing research and analysis, competitive analysis, and measuring results of marketing campaigns. MBA and financial services and insurance marketing communications experience preferred. Experience/Abilities: Strong leadership and analytical skills Ability to lead complex cross-functional teams and strategic initiatives Ability to consult with internal and external customers Pro active project manager and forward thinker Excellent interpersonal communication skills Adaptable and flexible to changing work environment Ability to multi-task Ability to work within a team setting Deliver concise reports and decks with financial detail Needs to be action orientated to bring change to the organization About Us The Unitrin Property and Casualty Insurance Group is made up of Kemper and Unitrin Specialty, which sell personal lines and commercial auto insurance through a network of independent agents; and Unitrin Direct, which sells personal auto and homeowners insurance directly to consumers. This group represents 73% of Unitrin's $2.5 billion of annual insurance premiums. Our employees enjoy great Benefits Choice of healthcare plans Choice of dental plans Flexible paid time off program Business casual dress 401(k) with matching Defined Contribution Retirement Plan Employee referral bonuses Education assistance Certification assistance Charitable giving Unitrin Direct values diversity and strives to be an employer of choice. An Equal Opportunity Employer, M/F/D/V.

Job Title: MARKETING ANALYST Company: Penn National Gaming, Inc Location: Perryville, MD Description: Hollywood Casino Perryville is looking for a Marketing Analyst to join our team. The ideal candidate will be a person who will provide support and assistance with the analysis, evaluation, reporting and presentation of Marketing and Marketing Research data and information. It's important this person also provides encouragement, sets high expectations, and sets proud and positive examples necessary to ensure a fun, exciting and professional working environment for our staff. Your daily responsibilities include: Analyzing effectiveness of all direct marketing campaigns and programs. Analyzing and providing reporting on the profitability of Marketing programs and events. Generating customer database extracts for marketing campaigns. Developing a detailed monthly database report to give management a precise understanding of their database of customers. Gathering, analyzing and comparing marketing collateral and programs from competitors. Assisting in the preparation of marketing budget. Working with the Director of Marketing in preparing reports, charts, graphs, and presentations for action plans to management. Assisting Manager in development and implementation of Marketing Research and Analysis objectives to help the organization meet its strategic goals. Investigating current research and statistical techniques, and evaluate the latest research developments to develop new Marketing Research methods. Exploring all available information sources including in-house Corporate and Property sources, Industry publications, Websites, Published articles and reports, Vendors and other available sources as may be determined. Performing data analyses, queries, data drilldown, interpret results, draw conclusions and recommendations, and prepare reports and presentations based on primary and secondary research, databases, and other Marketing information sources. Developing and assisting in conducting research and analyses on customer purchasing patterns, preferences, guest satisfaction, Marketing effectiveness and Marketing program evaluation. Researching market conditions and conduct feasibility studies to determine market demand for existing and new products or services. Gathering, analyzing, and comparing competitor data, programs, practices and effectiveness. Maintaining market intelligence database and use available technologies to examine, analyze, and compile statistical data. Maintaining all steps of the Red Carpet Customer Service program with each guest and cast member with whom you may come in contact. Other duties as assigned. Job Requirements: To be successful in this position it will require the following skill set: Four-year college or university program certificate; or one to three years' related experience and/or training; or equivalent combination of education and experience. Degree in Marketing, Marketing Research, Statistics, Computer Science or other quantitative field preferred. At least 1-2 years previous experience in a similar position. Knowledge of Casinos and the Gaming industry is desirable, but not required. Must qualify for licensing by Maryland Gaming Commission Hollywood Casino Perryville is dedicated to becoming the undisputed leader in guest service by offering a "Red Carpet" experience for each and every guest. We are looking for cast members (employees) who are dedicated and committed to providing this experience for our guests. If you are dedicated to quality service and enjoy working in a team-oriented environment, consider a career at Hollywood Casino Perryville.

Job Title: Quantitative Analyst, Marketing Analytics Company: OPOWER Location: Arlington, VA Description: Overview Do you want to help fight global climate change? In 2008, Business Week named OPOWER one of the "Fifty Tech Startups You Should Know." Since then, OPOWER has grown into an industry-leading behavior-based energy efficiency and smart grid software company of software engineers, product specialists, behavioral scientists and efficiency advocates. OPOWER is already working with more than twenty-five utilities, including six of the ten biggest, to reduce energy consumption and help consumers save on their energy bills. OPOWER's success has been recognized by USA Today, the Washington Post, New York Times, CNN, Fox Business News, LA Times, Good Morning America, and even President Obama. This hot company continues to expand its team! About the Team: The Marketing Analytics team at OPOWER creates and manages the strategies that drive results for all of OPOWER's programs. A patent-pending, customer-engagement approach that leverages cutting-edge behavioral science, customer data analytics and the latest software to engage millions of utilities customers has made OPOWER one of the hottest startups in the country. We are looking for a super sharp analyst to join this team and use analytical insights to help reduce carbon emissions nationwide at a record pace. In this role, you will help drive ongoing innovation to improve the results from our Home Energy Report campaigns and Home Energy Web Portal through refined targeting, individualized messaging, and algorithmic improvements. You will help ensure that every campaign we run on the OPOWER SaaS platform will achieve superior results on key metrics that range from energy efficiency impact to website metrics. You will participate in R&D efforts on Smart Grid data analysis with the aim of creating the killer app(s) for real-time energy use data streams. If you are excited by the idea of being part of a rapidly growing software company where you can put your analytical skills to use improving the planet, this may be the job for you. This position reports to the Director, Marketing Analytics. Job Responsibilities: Help drive the development, testing, and analysis of new strategies for improving the performance of our products: energy efficiency impact; email and website metrics; utility client program participation rates Partner with the software development team to create new features to increase our impact, including the development of new analytic algorithms Assist in the planning and design of tests we implement across our utility client programs Develop models for understanding and predicting energy efficiency impact Identify and assess new sources of data Research and apply cutting-edge techniques for the analysis of advanced meter data About You: Bachelors degree with a quantitative focus (Econ/Finance, Engineering, Math/Physics, Statistics, Operations Research) and a solid record of academic achievement, MS in one of these fields is a plus You have 1-2 years of experience involving business analysis in a professional setting (experience working for a statistically intensive professional services firm is a plus) You love working with large datasets and are familiar with at least one analytical software package in addition to Excel You're a driven self-starter with positive outlook, flexible nature, and tenacious work style that will fit well within OPOWER's hyper-growth environment Your communication and presentation skills are atypically strong for your experience level Basic understanding of SQL and familiarity with at least one statistical software package (SAS, S-Plus/R, MATLAB, Stata) is strongly preferred About the Company: Founded in June 2007, OPOWER creates innovative software products that promote energy efficiency by empowering residential consumers to make better decisions on their energy usage. Through a combination of home energy reports, carbon calculators, web applications, data analytics, and customer s Responsibilities TO APPLY: Please visit http://www.jobvite.com/j/?cj=oDHfVfwe&s=Startuply No Other Candidates will be considered.

Job Title: Database Marketing Analyst 2 Company: Suntrust Bank Location: Atlanta, GA Description: General Job Description:Analyzes customer activity and behavior data in support of corporate marketing initiatives. Studies marketing data such as customer information, call patterns, and demographics. Familiar with a variety of the fields concepts, practices, and procedures. Relies on extensive experience and judgment to plan and accomplish goals. Performs a variety of tasks. A wide degree of creativity and latitude is expected. Must be equally skilled at using technology skills to accomplish work and using marketing skills to identify and exploit business opportunities. Reports to the manager of database marketing.. Senior most database-marketing analyst. Performs targeting for direct marketing initiatives across all marketing channels, including direct mail, telemarketing, and e-mail. Uses marketing database to analyze best target audience for a specific campaign. Analyzes, publishes, and presents results. Interacts with a wide variety of professionals, including Product Managers, Market Planners, and LOB Managers.Job Specific Description:Performs targeting and results analysis for direct marketing initiatives in support of credit cardproduct across all marketing channels, including direct mail, telemarketing, and e-mail. Usesmarketing database to analyze best target audience for a specific campaign. Analyzes,publishes, and presents results. Uses learnings to improve results of future efforts. Candidatesshould be equally skilled at using technology skills to accomplish work and using marketing skillsto identify business opportunities.

Job Title: Marketing Analysts Company: Location: Hilton Head, SC Description: Focus Group/Product Analysts We need individuals to participate in focus groups and participate in marketing and new product surveys. Very part time. Earn from $5 to $50 a survey up to $600 a month. Please check out full details at www.matchjob.us/marketing Thanks

Job Title: Marketing Analyst Company: Location: Hartford, CT Description: Start Date : 8/2/2010 End Date : 10/31/2010 Contractor Work Location : Middle St, Middletown, CT United States RFQ Notes : FUNCTIONAL WORK EXPERIENCE - Products-Medical: All Standard Plans - Project Management: Cross-functional project management REQUIRED SKILLS - Demonstrating Business and Industry Acumen (Foundation) - Communicating for Impact (Foundation) - Collaborating for Results (Foundation) DESIRED SKILLS - Negotiating collaboratively POSITION SUMMARY Provide support to Individual Product Development/Management team on major projects: Consumer Portal (migration of Individual products to new quoting platform): Loading, quality reviewing and testing (issue defects, re-testing) products. Coverage Card Inquiry (CCI) Quality Reviews: Quality reviewing plan set-up in CCI (against product benefit grids) Marketing Materials Quality Reviews: Quality reviewing all marketing materials.Healthcare Reform & Other Compliance Initiatives: Assist with Healthcare Reform activities or other compliance audit work. ADDITIONAL JOB INFORMATION * Must be proficient in MS Word, MS Excel, MS Powerpoint. * Familiarity with benefit systems (CCI, ACAS) preferred. Business Sector : Mgmt/Professional Business Arena : Call Center Business Family : Sales/Marketing General Function : Administration Job Title : Marketing Analyst Education Level High School To Apply: Email Resume to Register to View

Job Title: Database Marketing Analyst (288) Company: Hearst Magazines Location: New York, NY Description: 288 Job Description POSITION SUMMARY: The responsibility of the Analyst / Sr. Analyst is to support the Database Marketing group in its efforts to leverage customer information to drive more informed business decisions. The business analyst will utilize strong analytical, quantitative and research skills to support the company's consumer and online marketing function (as well as the finance area where appropriate). S/he will use the company's internal transactional data, including web analytics, as well as externally sourced data to develop statistical analysis including data mining, model building, reporting and other ad hoc analytic work. In addition, this individual will support the list management / list rental business by developing and managing the custom list selection modeling. S/he must have a strong ability to process and interpret vast amounts of data and compile the data into actionable business plans that support the organizational needs. This individual should be a driven, self starter capable of identifying business needs and following through with sound solutions. SPECIFIC RESPONSIBILITIES: Customer targeting - Help to develop and manage customer targeting models and strategies to improve operating efficiency with focus on the following areas: response, pay and offer optimization. - Work closely with Acquisition, Digital and Renewal & Billing groups to identify opportunities and develop sound statistical business solutions. Reporting - Collaborate on the development of reporting platforms that support the needs of the operational business groups as well as senior management. - Assume responsibility for the routine maintenance of the data and reporting platforms. List management / list rental - Work with list vendors to develop custom list selection models to support third party list rental business and drive incremental list selections. - Present model build findings and opportunities to third parties. Ad Hoc / Data Mining - Understand the underlying business questions and conduct the appropriate analyses to address them. - Identify opportunities to improve ongoing business processes. Required Skills Demonstrated database management skills. Strong SAS programming skills including model development. SAS Enterprise Miner experience a plus SQL Server experience a plus. Strong Excel and Access skills. High sense of urgency and an entrepreneurial spirit combined with a disciplined analytical approach based upon facts and data. Must be able to handle multiple projects. Experience with various types and sources of data. Proven record in problem-solving and business innovation. Exceptional quantitative/problem-solving orientation. Excellent communication and interpersonal skills. Ability to work independently. Position to be New York based Experience in publishing industry a plus Required Experience BA/BS required ideally in a quantitative field. Minimum 2 years of work experience utilizing analytical and statistical knowledge. SAS programming and model building experience. 1+ years. Job Location New York, NY, US. Position Type Full-Time/Regular